Key Performance Indicator
Key Performance Measurement and Reporting
Decisions Are at Every Level. Correct Data Leads to Greater Enterprise Value
(Detailed systems implemented at each company)
The enterprise value success of a company comes from operational decisions in every corner and at every desk and work station in your company. Infusing the vision of the company into the work of every employee is the cornerstone of success. The CMO’s job is not just to run the marketing department but to attune every employee to be a marketing decision maker. Similarly, the CFO must instill a financial focus based on meaningful reporting to every employee.
The determination of KPIs (key performance indicators) for every function and their timely reporting is the secret to success. This process is not easy and takes an analysis of the drivers of enterprise value and the measurement tools each function requires to successfully impact the company’s enterprise value.
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